Eva’s Byte #188 –So, It’s Almost Christmas

And, “literally”—what have I done before this year is over to benefit the surplus population of the Indie community?

In my capacity as a reader, I completed the 2018 Goodreads Reading Challenge: 4 books ahead of schedule, and surpassed my goal to read 25 books:


I’ve reviewed every one of these books, and posted my reviews on Goodreads, Amazon, Authors Den, Google+, Facebook, and BookBub.

In my capacity as an Indie author, I’m participating in two holiday events on social media. In the spirit of the holiday season, I’ve pledged to donate copies of my books:

Indie Advent Calendar Event:

December 23rd – Eva Pasco, featuring An Enlightening Quiche (Contemporary):

*For a chance to win a selection of eBooks every day from December 1st – 25th, you can enter the Rafflecopter Giveaway Contest by answering questions posted on the event page—starting on the 1st, and not before!


Or: https://www.facebook.com/IndieAdventCalendar/

FYI: Nearly 400 books, and over 35 paperbacks, along with bookmarks, prints, pins, and postcards will be given away. I’ve pledged eBook copies of An Enlightening Quiche.

12 Days of Christmas Book Buying Event (December 13th – 24th):

Readers will buy one Indie book per day for 12 days.

Readers only will post. Authors can list their books in the comments. Each reader will list what type of book(s) they are interested in buying, as well as a preferred price range. One can participate as a reader, author, or both.


 For prize giveaways, I’ve pledged to donate eBook copies of An Enlightening Quiche and 100 Wild Mushrooms: Memoirs of the ‘60s, along with a print copy of An EQ within the USA.

*Books are ideal holiday gifts for everyone on your shopping list—they’re inexpensive and their stories last a lifetime.

*Books have potential to add light and make the holiday season bright.

 Authors Den: http://www.authorsden.com/evapasco

Goodreads: https://www.goodreads.com/author/show/1270775.Eva_Pasco

Eva Pasco’s Amazon Page: http://www.amazon.com/author/evapasco


Eva’s Byte #185: Power of Persuasion

An indie author, I expend a minimal amount of energy on marketing and promoting my books, refusing to analyze and strategize Facebook or Amazon ads. It’s a costly exercise by trial and error. Even after reading the scant stories of successful authors who’ve discovered their successful algorithm to earn a lucrative living from writing, I’m not impressed or enticed in the least.

Of sound mind—a dubious claim, I didn’t sign up for becoming an expert in marketing analysis. I’m a writer who firmly believes “word of mouth” is a published author’s best marketing tool for persuading readers to take a leap of faith in purchasing a book.

And, so—whenever possible, I incorporate a snippet from a reader’s review in the ads I create:

Add text to photos – https://picfont.com/

This indispensable marketing tool enables me to compose ads for each of my books, like the one you see in the featured image. Prepped the evening before, I post such an ad in various promo groups on Facebook.

As to their power of persuasion, my burden of proof reverts to the number of Booklinker URL clicks which automatically take potential readers to the Amazon storefront. Hence, it’s catch as catch can.

I’m not faring any better, or any worse, had I heeded a snippet of the marketing advice floating around. As I’ve learned the hard way, failure comes at a price, with little to nothing gained from my own expense. Namely, the revenue from book sales.

*Yet, a picture with testimony has potential for motivating the beholder to take action.

Authors Den: http://www.authorsden.com/evapasco

Goodreads: https://www.goodreads.com/author/show/1270775.Eva_Pasco

Eva Pasco’s Amazon Page: http://www.amazon.com/author/evapasco


Eva’s Byte #182: The Horror of Self-Revelation!

The celebration of Halloween nears, festooned with the likes of costume parties, carving pumpkins, lighting bonfires, apple bobbing, visiting haunted attractions, watching horror films, and telling scary stories.

Personally, I embrace the element of “horror” all year long. More preferable to me than slashers, growlers, or biters—the psychological horror of self-revelation.

An Indie author who writes “lit with grit” in my primary genre of Contemporary, I expose the emotional vulnerabilities and fears of my characters by revealing the darker parts of their human psyche they’ve either repressed or denied.

I take perverse pleasure in creating discomfort or dread through artistic realism:

From Chapter 15, Underlying Notes ((First Printing – 2007; Second Printing – 2009; available: Kindle Edition @Amazon) :

Carla: This marked the end of the worn trail I had advanced and retreated on over the years, too fearful to pass beyond that point into the untamed wilderness that was booby trapped with prickles and thorns. Mindlessly fanning pages of a magazine induced a hypnotic state empowering thistles, blackberry bushes, and wild roses to unleash their fury and stake their claim by tearing at my flesh as I forged past them. The devil’s fetid breath tainted the rose note in Paloma Picasso so she no longer wafted nostalgic enchantment, but spiraled into the nightmarish twist of cloying entrapment. Underlying notes of patchouli and oakmoss flanked the fickle rose, intimidating her to convey the ripe earthiness of a freshly hollowed grave.

I brushed aside tree branches that had shielded me from the vacant stare of death and gingerly made my way past protruding tree roots and ruts along the unmarked trail to that cabin in the woods numbered 237—my father’s barbershop. Just as I willed myself to turn the handle to open the Fury’s door back then, I would summon the courage to do so again surrealistically…

 *What are your preferences in the genre of horror?

 Authors Den: http://www.authorsden.com/evapasco

Goodreads: https://www.goodreads.com/author/show/1270775.Eva_Pasco

Eva Pasco’s Amazon Page: http://www.amazon.com/author/evapasco

Eva’s Byte #178: More than I Can Chew

Aren’t most of us multitaskers juggling various aspects of life? A rhetorical question, for sure!

Seems to me, Indie authors do an awful lot of juggling pertaining to the craft of writing itself. Whether we undertake every component ourselves, or solicit others to do it for us, the list includes, but is in no way limited to: story development, editing, cover design, production/formatting, distribution, and marketing. The beat goes on.

Setting all of this aside, I’m one of many Indies who aspires to purchasing and reviewing books written by fellow self-published authors as a show of support. Herein lies, my admission for biting off more than I can chew:

Sitting on my Kindle, waiting to be opened, are 58 books! Can’t say I’ll read every one of them due to time constraints, but wish I could. Most certainly, I’ll bite off even more than I can chew by purchasing more books that strike my fancy.

There’s no rhyme or reason for my sequence in reading those in waiting, preferring to follow my heart’s dictates. A discerning reader with high standards, most of the books I’ve read have merited 4-5 stars, indicating that Indies are a force to reckon with.

That said, I received an email notification this week pertaining to my nonfiction book, meriting its second award in a 2-wk. period:

We had a staggering 1,023 entries in the 2018 TopShelf Indie Book Awards, and your book 100 Wild Mushrooms: Memoirs of the ‘60s has been selected as a Finalist in the category of Memoirs (Other)!

Warm Regards,

Keith Katsikas
CEO & Publisher
TopShelf Magazine

 *Choose the road less traveled: Read a book written by an Indie.

Authors Den: http://www.authorsden.com/evapasco

Goodreads: https://www.goodreads.com/author/show/1270775.Eva_Pasco

Eva Pasco’s Amazon Page: http://www.amazon.com/author/evapasco

Eva’s Byte #175: Brash Talk

Not trash talk, the use of insulting or boastful speech intended to demoralize another—but, “brash talk,” the milieu of writers for creating memorable lines.

In my opinion, brash talk—whether bawdy, angry, caustic, or love-struck—generates its own brand of eloquence:


From William Shakespeare’s A Midsummer Night’s Dream: Hermia to Lysander – “Graze on my lips, and if those hills be dry/Stray lower where the pleasant fountains lie.”

From Emily Brontë’s Wuthering Heights, my all-time favorite novel: Heathcliff to Catherine – “Catherine Earnshaw, may you not rest as long as I am living. You said I killed you–haunt me then. The murdered do haunt their murderers. I believe–I know that ghosts have wandered the earth. Be with me always–take any form–drive me mad.”


Talk is cheap—unless vivid and character driven!


One of my pet peeves as a reader is that of coming across lame dialogue which can’t hold a candle to the wind. Therefore, when writing, I try my best to avoid composing drivel, while staying true to my characters. My own worst critic, the other day, I scrolled back to chapter 10 in my WIP, editing what didn’t wash with me.

I felt a whole lot better for executing this line, spoken by my protagonist, Aida, to her best friend during a flashback scene: “Muriel, didn’t anyone ever mention that you can’t commit a murder by death wish alone?”


*You’re cordially invited to drop a line of brash talk either from your own WIP, or from a book you’ve read.


Authors Den: http://www.authorsden.com/evapasco

Goodreads: https://www.goodreads.com/author/show/1270775.Eva_Pasco

Eva Pasco’s Amazon Page: http://www.amazon.com/author/evapasco


Blog – Eva’s Byte #130: Pedal to the Metal

First, I’d like to wish my fellow Indies a Happy Indie Author Day which officially falls on October 14th this year.

Since my life, as it pertains to an Indie, is that of a whirling dervish, these cliches’ come to mind besides the one in my blog title: seize the moment; strike while the iron is hot; burning the midnight oil.

An Indie author, I’m grateful for every golden opportunity, so strike while the iron is hot in procuring author guest spots to stay in the public eye. I’m honored to have a feature in this month’s issue of Indie Publishing News:


I’m striking while it’s hot to officially launch my nonfiction memoir collection—100 WILD Mushrooms: Memoirs of the ‘60s (published – October 9, 2017) during my author takeover on Friday, the 13th from 8-9 EDT at The Indie Fab Festival event on Facebook:


Then, the real work begins with marketing and promoting a new book on the block. As you might imagine, my cognitive wheels are already spinning in anticipation and preparation. Next week’s blog will be the bearer of that news.

In the meantime, I’m putting the pedal to the metal to accelerate—even if it means I must burn the midnight oil to accomplish my goals.


Blog – Eva’s Byte #123: Overlooked Four-Leaf Clovers

An Indie author, my novel in the genre of Contemporary Women’s Fiction—An Enlightening Quiche—is just one of many overlooked four-leaf clovers in the field of books, along with yours.  So, it is all the more rewarding when readers “look over any one of our four-leaf clovers they may have overlooked before.”

Having piqued reader curiosity by whatever means necessary—free or paid ad—to click on the book link, perchance the blurb enticed them to take a leap of faith to make that purchase.  I tend to think their decision may be influenced by reviews.  Reviews not only contain previous readers’ opinions about our book, but they often provide insight and further details on content not revealed in the summary.

An avid reader who selects books written by fellow Indies, I’m constantly looking over other four-leaf clovers, those often overlooked, to read and review. It’s my belief that reviews make an Indie author’s pasture greener for attracting more consumers outside our network.

That mentioned, it’s an opportune time for me to introduce Indie Fab author/historian J.B. Richards’ monthly IHI (Indies Helping Indies) Book Review Project providing FREE “verified purchase” Amazon Reviews and Cross-Promotion for Indie authors through free promotional advertising on Twitter, and about 100 author/reader groups on Facebook.

Those Indie authors with less than 15 Amazon reviews can submit books for IHIBRP reviews posted at her Writers Block on the Yeshua and Miri website:


*At the end of each month, Jeannie will post a notification on her Facebook wall to let you know when she will be accepting new submissions. Once the IHI Book Review Project Submission notification is posted (usually on the last business day of the month around noon to 2PM EST), you may enter your book in the drawing at that time!


There is only one thing she asks—that upon completion of her duties to you, you heed her request to then turn around and surprise another fellow Indie author by paying-it-forward and doing them a favor (it can be anything such as a book review, author interview, spotlight feature on your blog, or book promotion) with no expectation of anything in return!

Through the endeavor of Indies helping other Indies, may each of our books be looked over, rather than overlooked.

Eva Pasco’s Websites:

Authors Den: http://www.authorsden.com/evapasco

Goodreads: https://www.goodreads.com/EvaPasco

Eva’s Novels at Amazon: https://www.amazon.com/Eva-Pasco/e/B00HWMLHL0